Petra’s Certification Plan

1. Foundational SEO Knowledge:

Before diving into specialized link building and offsite SEO, it’s essential to have a solid understanding of general SEO principles.

• Training:
  • Free: Google’s Search Engine Optimization (SEO) Starter Guide provides foundational knowledge.
  • Paid: Platforms like Udemy, Coursera, and LinkedIn Learning offer comprehensive courses on SEO.

2. SEO Certifications and Courses:

Moz Academy:

• Moz is a well-respected authority in the SEO community.
• They offer a range of courses, including those focused on link building and SEO strategy.
• More details on the Moz Academy website.

SEMrush Academy:

• SEMrush offers free courses on various SEO topics, including link building.
• After completing the courses, you can take the SEMrush SEO certification exam.
• Access the courses on the SEMrush Academy website.

Yoast SEO Academy:

• Yoast, known for its popular WordPress SEO plugin, offers courses on SEO, including link building.
• More details on the Yoast Academy website.

3. Specialized Link Building and Offsite SEO Training:

Backlinko by Brian Dean:

• Brian Dean is a recognized expert in link building and offsite SEO.
• While not a formal certification, his blog and courses are highly respected in the industry.
• Access his insights on the Backlinko website.

Ahrefs Academy:

• Ahrefs is a popular toolset for backlinks and SEO analysis.
• Their academy offers a course on link building, among other SEO topics ut does yet have certification.
• Check out the courses on the Ahrefs Academy website.

4. Stay Updated:

• The world of SEO, including link building, is ever-evolving. Regularly follow industry news and participate in forums. Websites like Search Engine Journal and Search Engine Land are great resources.

Complete SEO Course for Beginners: Learn to Rank #1 in Google (4 videos)

Advanced Link Building Course by Ahrefs (15 Videos)

The Future of Link Building: What Got Us Here, Won’t Get Us There